Marketing

1. Discuss the role merchandise plays in the trading trading operations of a channel. Marketing plays a central role in the operations of the assembly line. Marketing refers to satisfying consumers enquires and wants. In grade to satisfy consumers the operations of a communication channel need to glisten the satisfaction of needs and wants by dint of proceeds, price, promotion and center strategies. The nigh obvious role that merchandising plays in the business is that it relate the node to the product, and therefore the business. As a result, the operations of the business must be focused on providing a product that customers wish to buy, at a price they are unbidden to pay, in an accessible location and promoted in such a way that customers are aware of the product and its advantages. 2. matter a tile manufacturer and distributor selling tiles from a stool attached to its manufacturing plant. Outline which markets this business is most possible to be operating in. The tile manufacturer is operating in the industrial and consumer markets. The tile manufacturer operates in the consumer market through the knock off to households and businesses. The tile manufacturer may likewise sell products to tile retailers. 3. A computer storage selling sole(prenominal) gothic clothe opens up in Sydneys CBD. liberate whether this business is tar ticktacking a recess or mass market.

The chisel in is targeting a niche market, segmented according to geographic and psychographic factors. The store is geographically set in the Sydney CBD and the clothing appeals to a item lifestyle and personality. The busi ness has identified that it has a product th! at appeals to a specific customer who may be geographically dispersed, and by locating in a central place, the shop has make itself accessible to these customers. 4. in short examine how the focus of marketing has changed for business over the coda century. The focus of marketing has changed from employment and selling orientations to consumer orientations. Initially, the role of marketing was to produce maximum...If you want to get a full essay, bless it on our website: BestEssayCheap.com

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